Posts tagged trusting relationships

Social Media Optimization – We’re all OK!

In our quest to improve upon how we communicate socially – especially on the internet, it’s beneficial to get to the root of the human transaction.

In his best-selling book, I’m OK, You’re OK, Thomas A. Harris discusses Eric Berne’s thoughts on optimizing our social interactions, stating that the unit of social intercourse is called a transaction.

If two or more people encounter each other … sooner or later one of them will speak, or give some other indication of acknowledging the presence of the other. This is called the transactional stimulus. The other person will then say or do something which is in some way related to the stimulus, and that is called the transactional response.

There are key factors that can assist us in our attempts to ensure that there aren’t any discrepancies between the person responding and the person stimulating. Here are a few:

Listen. Whether we are communicating with our brother, client, vendor, or competitor, we should focus first on what they have to say without concentrating on a response while they are still talking. Otherwise we miss the stimulus.

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Build Relationships That Matter Through Social Media Marketing

No one likes listening to a sales pitch.  But everyone wants to know what his or her friend does for a living.  Because of this simple truth, online social sites have gained enormous popularity and website owners are growing their businesses significantly without having to pitch their products.

This article describes specific tools that will increase our social equity online.  When we follow these guidelines, we will build relationships that will make a difference in our revenue streams as well as in our personal lives.

First, maintain consistent, if not constant interaction with online associates.  This is not just about staying neighborly.  When shifts in our industries happen, or are about to happen, our online associates will be there to inform us and give us direction.  Having close business contacts could potentially save our businesses. Only through steady, positive communication will we create relationships that matter.

Second, ask for help.  When we ask for assistance from experts in our field, it improves our relationship with them, it doesn’t diminish it.  People love to feel valued.  When they see that our intention to learn is genuine, they will respect us for asking, and our social equity with that person will increase.  Stopping other activities to give our complete attention to our online peers is a great way to build social equity.

Third, tell them that you

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